Presence?

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Many of you know we work with many law firms to grow their business and streamline their operations. And, we just were asked by one of them to examine their marketing efforts, which seem to be falling short.  (Yes, that’s what they said… They did not ask us to change them or improve them- just make them look better.  But, that’s a topic for a different day’s post.)  [Hey, don’t leave just because you are not lawyers.  Everything here pretty much applies to you, too!  Just change LAWYER or LAW to your business segment.]

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What’s Generic?

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OK.   At least some people realized that Obamacare is real.  It has not been repealed.  It has not been adjudicated as illegal by the Supreme Court.  Which means a lot of you are going to have to change another mistaken impression.  Generic drugs a priori are not inferior to brand name drugs.

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Memory Lane…

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Well, it turns out that it’s not just memories that are critical for our mental health (reported here).  Because dealing with nostalgia also works for depressed or anxious folks.  Amazingly, there is even a physiological response when we recall past events- our body temperature elevates.  Drs. Jonata, Tomic, and Rakowski reported that  that listening to music was a great inducer of nostalgic memories.

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Are you “cultured”?

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Do you know your corporate culture?

If you are like me, then you certainly do.  You also are involved in doing what makes your company great, not sitting back and watch (oh, wait- “manage”) what others do.  (You may want to refer back to yesterday’s post about leadership development.)

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A Club for Growth?

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Do you ever get tired hearing businesses claim that, “People are our more important assets”? I sure have. But, the key point is – it’s true! Unless you’ve seen a company that spits out widgets from a robotic factory, it’s the people that make things happen. (There are no totally robotic factories- yet. There are robot-assisted entities, but those factories still need people.) And, if the company is a service business, then it’s all people, all the time.

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Roy G. Biv?

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I guess I should have known. But, not until I was 14, did I know this…

Back when I was young (you know, when Ben Franklin was flying his kite), chemical analysis used color testing to discern various components. And, while I had a full chemistry lab, I had stopped doing these kind of tests over the past 8 years. (My chemistry interests were more devoted to dialysis and hydroponics.) So, when I took chemistry in school, I asked the teacher what the various test colors were. Given the nature of who he was, Bob McManus (a great teacher) and who I was (a wise guy), he lied about the colors. And, I got half the unknowns wrong.

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Not my normal post…

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This is not something I normally do.   No, this is something that my friend, Janette Fuller does.   She reviews books you- or your children- should read.  But, I am going to recommend a book for you today.  One written by the child (Sorry, Ilana, you are younger than mine- so you will forever be a child) of my good friends.  A woman (see, I can change) that I have known for most of her life.

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Do you own that company- or not?

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I have a good friend who shares dinner with me often. And, we often argue. (No, we don’t fight; there’s a vast difference.  We have different politics- and can still learn from one another.)  One of the recurring arguments is his belief that when he buys stock in a company, he actually owns a part of it.

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