I don’t know- maybe I should make this an annual letter.
I was reading the Washington Post and discovered that Unilever is changing its policy. It will no longer be using folks to promote their products, these so-called “influencers”. First, because these influencers often pay to have folks follow them, as such improving their rating as influencers. And, secondly, many of these folks get paid to write their “celebrity” endorsements.