Just like Lee Iacocca, Sergio Marchionne was intimately involved in making his auto company profitable, to increase its impact in the marketplace. Except Marchionne did it with two car firms- for both Fiat AND Chrysler. Unfortunately, he died last month at the relatively young age of 66- at least a year before he planned to tun over the reins of the company to someone else. (He had chosen Mike Manley- the head of Jeep and Ram- to be that person- just not at this time.)
Tag Archives: Fiat
Obsolete Business Models?
So, we talked yesterday about driverless trucks and planes. And, while I doubt we’ll be getting driverless cars soon, I am sure that we will benefit from a slew of driver assist components that are part and parcel of this new concept.
Behind Curtain #1…
I’ve worked with private firms and public firms. And, it’s always amazing how different things were years ago. But, now, many “private” firms (yes, I put them in quotes) were public firms that have been purchased by private equity entities, by venture capitalists, or similars.
A peek behind the Chrysler curtains…
Before I begin today’s blog, I should tell you that I am a real Chrysler fan. My car rental agency only handled their vehicles. Chrysler was the firm with the best engineering in the business; maybe, not the best designs always, but… (I also stopped being an exclusive Chrysler guy when Mercedes Benz took them over.) And, now, as you can see from the pictures, Chrysler is back in the news.